Freelance graphic designer specialising in branding, identity systems and digital design.
Complete brand identity for an independent specialty coffee roaster. Logo, packaging, signage and brand guidelines delivered over 8 weeks.
View project →End-to-end product design for a meditation and wellness app. Research, wireframes, high-fidelity UI and interactive prototype in Figma.
View project →Premium packaging design for a sustainable skincare line. Eco-friendly materials, minimal aesthetic and shelf-ready artwork.
View project →Editorial design for a 240-page architecture monograph. Typography-led layouts, large format printing and bespoke cover treatment.
View project →Brand identity for a London-based fintech startup. Logomark, colour system, iconography, pitch deck and website design.
View project →I'm Sarah, a freelance graphic designer based in Bristol with over 8 years of experience working with startups, agencies and established brands. I specialise in creating cohesive visual identities that connect with audiences and stand out in crowded markets.
My approach is research-led and detail-obsessed. Every project starts with understanding the business, the audience and the competitive landscape before a single pixel gets pushed. When I'm not designing, you'll find me at a letterpress workshop or hunting for vintage type specimens.
Sarah completely transformed our brand. She took the time to understand our vision and delivered an identity that feels authentic, modern and distinctly ours. The attention to detail was exceptional.
Working with Sarah on our app design was a brilliant experience. She brought clarity to a complex product and created something genuinely beautiful. We've had incredible feedback from users since launch.
I'm currently available for freelance projects. If you have an idea, a brief or just want to say hello, drop me a line.
hello@sarahmitchell.design